1.   Team Work
- Collaborating with the members of the media team in daily media responsibilities
- Support Digital and Media Planners and Director on tasks including but not limit to all realm of digital marketing (display/rich media advertising, search engine marketing, social media marketing, mobile marketing) as well as mass media (TV, Outdoor, Radio, etc).
2.   Research & Analysis
- Assist in research and analysis using industry tools
- Keep track of market trends and update online media database accordingly
3.   Follow-up & Implementations
- Assist with buying, trafficking and tracking, and reporting of campaigns
- Update client on interim campaign performance and providing client with POV and solutions
4.   Integration
- Open to learn both online and offline media and potentially provide clients with integrated solutions
5.   Creative & Ideation
- Actively involved in brain-storming for big ideas and event ideas
- Out-of-the-box thinking in using the same media differently
6.   Relationship Management
- Maintain and strengthen relations with clients with consistency and well-thought and vetted communications
- Managing publishers expectations and develop long-term relationships.