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Digital Marketing Executive
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Job Category:
Account Management and Servicing
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Job Description:
Implement digital marketing strategies for new product launches and promotions to maximize synergy with offline marketing strategies Responsible for building/ maintaining good relationship with media & KOL, and track/ evaluate their performance, attend marketing events if needed Account servicing & client report preparation Maintain daily operations for overall online activities Regularly review/ analyze digital campaign performance and create reports to improve ROIs Copywriting for video script, social media, SEO & SEM, web site Data entry or administration task may be required when necessary
Job Requirements:
Degree in Business Administration, Marketing, Digital Communication or related disciplines Proficient in written and spoken English, Cantonese and Mandarin Passionate in data-driven marketing, be creative and a good team player Ability to simultaneously prioritize and multi-task projects, willing to work under pressure and meet timeline Good knowledge in social media like Facebook, Instagram, SEM, SEO, eDM, website management, digital campaigns and analytics, and the entire digital marketing ecosystem Hands-on experience in Google Ads and building websites with Google Analytics is a plus
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