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Company Info
Radica Systems Limited

Web: www.radicasys.com

Digital Marketing Executive


Job Category:

Account Management and Servicing





Job Description:

  • Implement digital marketing strategies for new product launches and promotions to maximize synergy with offline marketing strategies
  • Responsible for building/ maintaining good relationship with media & KOL, and track/ evaluate their performance, attend marketing events if needed
  • Account servicing & client report preparation
  • Maintain daily operations for overall online activities
  • Regularly review/ analyze digital campaign performance and create reports to improve ROIs
  • Copywriting for video script, social media, SEO & SEM, web site
  • Data entry or administration task may be required when necessary

Job Requirements:

  • Degree in Business Administration, Marketing, Digital Communication or related disciplines
  • Proficient in written and spoken English, Cantonese and Mandarin
  • Passionate in data-driven marketing, be creative and a good team player
  • Ability to simultaneously prioritize and multi-task projects, willing to work under pressure and meet timeline
  • Good knowledge in social media like Facebook, Instagram, SEM, SEO, eDM, website management, digital campaigns and analytics, and the entire digital marketing ecosystem
  • Hands-on experience in Google Ads and building websites with Google Analytics is a plus

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